Some years ago industries had more freedom than they have now, and they did not need to be as careful as they must today. They did not need to worry a lot about the safety of the new products that they developed. They did not have to pay much attention to the health and safety of the people who worked for them. Often new products were dangerous for the people who used them; often conditions in the work place had very bad effects on the health of the workers.
Of course sometimes there were real disasters which attracted the attention of governments and which showed the need for changes. Also scientists who were doing research into the health of workers sometimes produced information which governments could not ignore. At such times, they inquire into the causes of the disasters or the problems. New safety rules were often introduced as a result of these inquiries; however. the new rules came too late to protect the people who died or who became seriously ill.
Today many governments have special departments which protect customers and workers．In the U.S, for example, there is a department which tests new airplanes and gives warnings about possible problems. It also makes the rules that aircraft producers must follow. Another department controls the foods and drugs that companies sell. A third department looks at the places where people work. and then reports any companies that are breaking the laws which protect the health and safety of workers. Of course, new government departments and new laws cannot prevent every accident or illness. but they are having some good results. Our work places are safer and cleaner than before. The planes and cars which we use for travel are better. Producers are thinking more about the safety and health of the people who buy and use their products. The main topic of the passage is ___________________________________________.
| A．conditions in the work place | B．the freedom of industries in the past |
| C．changes in industrial production | D．the safety and health of workers and customers |
It can be inferred from the passage that in the past __________________________.
| A．workers often got ill because of the poor working conditions |
| B．companies were free to put out any products they wanted to |
| C．many people were killed by dangerous products |
| D．industries were as careful in management as they are today |
It is implied (暗示) in the passage that ________________________________________.
| A．governments and companies had different opinions about the safety of products |
| B．governments paid little attention to the safety of products |
| C．government officials often did not listen to scientists |
| D．in the past no safety laws were introduced by governments |
Sparrow is a fast-food chain with 200 restaurants. Some years ago, the group to which Sparrow belonged was taken over by another company. Although Sparrow showed no sign of declining, the chain was generally in an unhealthy state. With more and more fast-food concepts reaching the market, the Sparrow menu had to struggle for attention. And to make matters worse, its new owner had no plans to give it the funds it required.
Sparrow failed to grow for another two years. Until a new CEO, Carl Pearson, decided to build up its market share. He did a survey, which showed that consumers who already used Sparrow restaurants were extremely positive about the chain, while customers of other fast-food chains were unwilling to turn away from them. Sparrow had to develop a new promotional campaign.
Pearson faced a battle over the future of the Sparrow brand. The chain's owner now favored rebranding Sparrow as Marcy's restaurants. Pearson resisted, arguing for an advertising campaign designed to convince customers that visits to Sparrow restaurants were fun. Such an attempt to establish a positive relationship between a company and the general public was unusual for that time. Pearson strongly believed that numbers were the key to success, rather than customers' speeding power. Finally, the owner accepted his idea.
The campaign itself changed the traditional advertising style of the fast-food industry. The TV ads of Sparrow focused on entertainment and featured original songs performed by a variety of stars. Instead of showing the superiority of a specific product, the intention was to put Sparrow in the hearts of potential customers.
Pearson also made other decisions which he believed would contribute to the new Sparrow image. For example, he offered to lower the rent of any restaurants which achieved a certain increase in their turnover (营业额) .
These efforts paid off, and Sparrow soon became one of the most successful fast-food chains in the regions where it operated.
| 1． |
Which was one of the problems Sparrow faced before Pearson became CEO?
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| 2． |
What does the underlined word "them" in Paragraph 2 refer to?
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| 3． |
For what purpose did Pearson start the advertising campaign?
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| 4． |
The TV ads of Sparrow.
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| 5． |
What was Pearson's achievement as a CEO?
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You can't always predict a heavy rain or remember your umbrella. But designer Mikhail Belvacv doesn't think that forgetting to check the weather forecast before heading out should result in you getting wet. That's why he created lampbrella, a lamp post with its own rain sensing umbrella.
The designer says he come up with the idea after watching people get wet on streets in Russia. "once, I was driving on a central Saint Petersburg street and saw the street lamps lighting up people trying to hide from the rain. I thought it would be appropriate to have a canopy(伞蓬)built into a street lamp." he said.
The lampbrella is a standard-looking street lamp fitted with an umbrella canopy. It has a built-in electric motor which can open or close the umbrella on demand. Sensors(传感器)then ensure that the umbrella offers pedestrians shelter whenever it starts raining.
In addition to the rain sensor, there's also a 360°motion sensor on the biberglass street lamp which detects whether anyone's using the lampbrella. After three minutes of not being used the canopy is closed.
According to the designer, the lampbrella would move at a relatively low speed, so as not to cause harm to the pedestrians. Besides, it would be grounded to protect from possible lighting strike. Each lampbrella would offer enough shelter for several people. Being installed at 2 meters off the ground, it would only be a danger for the tallest of pedestrians.
While there are no plans to take lampbrella into production, Belyacv says he recently introduced his creation one Moscow Department, and insists this creation could be installed on any street where a lot of people walk but there are no canopies to provide shelter.
| 1． |
For what purpose did Belyacv create the lampbrella?
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| 2． |
What do we know from Belyacv's words in Paragraph 2?
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| 3． |
Which of the following show how the lampbrella works?
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| 4． |
What does paragraph 5 mainly tell us about the lampbrella?
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| 5． |
What can be inferred from the last paragraph?
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George Gershwin, born in 1998, was one of America's greatest composers. He published his first song when he was eighteen years old. During the next twenty years he wrote more than five hundred songs.
Many of Gershwin's songs were first written for musical plays performed in theatres in New York City. These plays were a popular form of entertainment in the 1920s and 1930s. Many of his songs have remained popular as ever. Over the years they have been sung and played in every possible way - from jazz to country.
In the 1920s there was a debate in the United States about jazz music. Could jazz, some people asked, be considered serious music? In 1924 jazz musician and orchestra leader Paul Whiteman decided to organize a special concert to show that jazz was serious music. Gershwin agreed to compose something for the concert before he realized he had just a few weeks to do it. And in that short time, he composed a piece for piano and orchestra which he called Rhapsody in Blue. Gershwin himself played the piano at the concert. The audience were thrilled when they heard his music. It made him world-famous and showed that jazz music could be both serious and popular.
In 1928, Gershwin went to Paris. He applied to study composition (作曲)with the well-known musician Nadia Boulanger, but she rejected him. She was afraid that classical study would ruin his jazz-influenced style. While there, Gershwin wrote An American in Paris. When it was first performed, critics (评论家)were divided over the music. Some called it happy and full of life, to others it was silly and boring. But it quickly became popular in Europe and the United States. It still remains one of his most famous works.
George Gershwin died in 1937, just days after doctors learned he had brain cancer. He was only thirty-nine years old. Newspapers all over the world reported his death on their front pages. People mourned the loss of the man and all the music he might have still written.
| 1． |
Many of Gershwin's musical works were.
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| 2． |
What do we know about the concert organized by Whiteman?
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| 3． |
What did Gershwin do during his stay in Paris?
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| 4． |
What do we learn from the last paragraph?
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| 5． |
Which of the following best describes Gershwin?
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Jimmy is an automotive mechanic, but he lost his job a few months ago. He has a good heart, but always feared applying for a new job.
One day, he gathered up all his strength and decided to attend a job interview. His appointment was at 10 am and it was already 8:30. While waiting for a bus to the office where he was supposed to be interviewed, he saw an elderly man wildly kicking the tyre of his car. Obviously there was something wrong with the car. Jimmy immediately went up to lend him a hand. When Jimmy finished working on the car, the old man asked him how much he should pay for the service. Jimmy said there was no need to pay him; he just helped someone in need, and he had to rush for an interview. Then the old man said, “Well, I could take you to the office for your interview. It’s the least I could do. Please, I insist.” Jimmy agreed.
Upon arrival, Jimmy found a long line of applicants waiting to be interviewed. Jimmy still had some grease on him after the car repair, but he did not have much time to wash it off or have a change of shirt. One by one, the applicants left the interviewer’s office with disappointed look on their faces. Finally his name was called. The interviewer was sitting on a large chair facing the office window. Rocking the chair back and forth, he asked, “Do you really need to be interviewed?” Jimmy’s heart sank. “With the way I look now, how could I possibly pass this interview?” he thought to himself.
Then the interviewer turned the chair and to Jimmy’s surprise, it was the old man he helped earlier in the morning. It turned out he was the General Manager of the company.
“Sorry I had to keep you waiting, but I was pretty sure I made the right decision to have you as part of our workforce before you even stepped into the office. I just know you’d be a trustworthy worker. Congratulations!” Jimmy sat down and they shared a cup of well-deserved coffee as he landed himself a new job. Why did Jimmy apply for a new job?
| A．He was out of work | B．He was bored with his job |
| C．He wanted a higher position | D．He hoped to find a better boss |
What did Jimmy see on the way to the interview?
| A．A friend’s car had a flat tyre | B．a wild man was pushing a car |
| C．a terrible accident happened | D．an old man’s car broke down |
Why did the old man offer Jimmy a ride?
| A．He was also to be interviewed | B．He needed a traveling companion |
| C．He always helped people in need | D．He was thankful to Jimmy |
How did Jimmy feel on hearing the interviewer’s question?
| A．He was sorry for the other applicants |
| B．There was no hope for him to get the job |
| C．He regretted helping the old man |
| D．The interviewer was very rude |
What can we learn from Jimmy’s experience？
| A．Where there is a will, there’s a way |
| B．A friend in need is a friend indeed |
| C．Good is rewarded with good. |
| D．Two heads are better than one |
Argentina in the late nineteenth century was an exciting place. Around 1870, it was experiencing an economic(经济的)boom, and the capital, Buenos Aires, attracted many people. Farmers, as well as a flood of foreigners from Spain and Italy, came to Buenos Aires seeking jobs. These jobs didn′t pay well, and the people felt lonely and disappointed with their new life in the city. As the unhappy newcomers mixed together in the poor parts of the city, the dance known an the tango(探戈舞)came into being
At the beginning the tango was a dance of the lower classes. It was danced in the bars and streets. At that time there many fewer women than men, so if a man didn′t want to be left out, his only choice was to dance with another man so that he could attract the attention of the few available women. Gradually, the dance spread into the upper classes of Argentinean society and became more respectable.
In Europe at this time, strong interest in dance from around the world was beginning
The interest in international dance was especially evident in Paris. Every kind of dance from ballet(芭蕾舞)to belly dancing could be found on the stages of the Paris theaters of the Paris theaters. After tango dances from Argentina arrive in Europe, they began to draw the interest of the public an they performed their exiting dance in cafes, Though not everyone approved of the new dance, saying it was a little too shocking, the dance did find enough supporters to make it popular.
The popularity（流行）Of the tango continued to grow in many other parts of the world. Soldiers who returned to the United States from World War I brought the tango to North America, It reached Japan in 1926, and in 2003 the Argentinean embassy in Seoul hired a local tango dancer to act an a kind of dance ambassador, and promote tango dancing throughout South Korea.
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The origin of the tango is associated with
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| 2． |
Which of the following is true about the tango?
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| 3． |
Before World War I, the tango spread to
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| 4． |
What can be the best title for the text?
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