One morning, a young man leading a goat lost his way due to the thick mist．Then he met a blind man and asked whether he also lost his way．The blind man said, “I cannot see anything．Therefore, the mist doesn’t affect me．I followed the path in my memory and it never goes wrong.”
Happily the young man led the goat following him forward．The blind man asked where he was going．He said he wanted to sell his goat．“Male or female? How many years have you kept it?” The young man spoke without too much thought, “A female goat of 3 years!”
The young man was still following the blind man when he was grasped the hand by the blind man．He shouted ,“Here is the police station! Go into it and elaborate on how you stole the goat!”
The young man had been a thief for a long time and admitted the goat was stolen by him．He asked the blind man puzzlingly, “But how do you know I am a thief?”
The blind man smiled, “I have been keeping goats for decades and can tell one of them is male or female as well as their age according to their voices．The goat you led just now is obviously a male goat, but you said female．The goat is simply a little more than one year old, but you said you had kept it for three years．Moreover, the goat will bleat totally differently when he is led by a stranger instead of his owner．So I can tell the goat does not belong to you!” Only then did the thief understand the whole thing with his head dropped down．The blind man didn’t lost his way because _________
| A．he didn’t lead a goat |
| B．he couldn’t see anything |
| C．he wasn’t affected by the thick mist |
| D．he had a better memory than the young man |
According to the dialogue in Paragraph 2, we can know that ______
| A．the blind man was a detective |
| B．the young man was an honest man |
| C．the young man familiar with the goat |
| D．the blind man was very careful |
The underlined word “elaborate” in Paragraph 3 most probably means ______
| A．express in detail | B．tell a lie |
| C．learn by heart | D．make up one’s mind |
We can infer that the young man was ______after hearing the blind man’s explanation．
| A．humorous | B．nervous | C．depressed | D．satisfied |
Some people think that success is only for those with talent or those who grow up in the right family，and others believe that success mostly comes down to luck.I’m not going to say luck，talent，and circumstances don’t come into play because they do.Some people are born into the right family while others are born with great intelligence，and that’s just the reality of how life is.
However，to succeed in life，one first needs to set a goal and then gradually make it more practical.And，in addition to that，in order to get really good at something，one needs to spend at least 10,000 hours studying and practising.To become great at certain things，it’ll require even more time，time that most people won’t put in.
This is a big reason why many successful people advise you to do something you love.If you don’t enjoy what you do，it is going to feel like unbearable pain and will likely make you quit well before you ever become good at it.
When you see people exhibiting some great skills or having achieved great success，you know that they have put in a huge part of their life to get there at a huge cost.It’s sometimes easy to think they got lucky or they were born with some rare talent，but thinking that way does you no good，and there’s a huge chance that you’re wrong anyway.
Whatever you do，if you want to become great at it，you need to work day in and day out，almost to the point of addiction，and over a long period of time.If you’re not willing to put in the time and work，don’t expect to receive any rewards.Consistent，hard work won’t guarantee you the level of success you may want，but it will guarantee that you will become really good at whatever it is you put all that work into.Paragraph 1 mainly talks about________.
| A．the reasons for success |
| B．the meaning of success |
| C．the standards of success |
| D．the importance of success |
In Paragraph 2，the underlined word that refers to________.
| A．being good at something |
| B．setting a practical goal |
| C．putting in more time |
| D．succeeding in life |
Successful people suggest doing what one loves because________.
| A．work makes one feel pain |
| B．one tends to enjoy his work |
| C．one gives up his work easily |
| D．it takes a lot of time to succeed |
What can we infer from Paragraph 4?
| A．Successful people like to show their great skills. |
| B．People sometimes succeed without luck or talent. |
| C．People need to achieve success at the cost of life. |
| D．It helps to think that luck or talent leads to success. |
What is the main theme of the passage?
| A．Having a goal is vital to success. |
| B．Being good is different from being great. |
| C．One cannot succeed without time and practice. |
| D．Luck，talent and family help to achieve success. |
We’ve considered several ways of paying to cut in line：hiring line standers，buying tickets from scalpers (票贩子)，or purchasing linecutting privileges directly from，say，an airline or an amusement park.Each of these deals replaces the morals of the queue (waiting your turn) with the morals of the market (paying a price for faster service)．
Markets and queues—paying and waiting—are two different ways of allocating things，and each is appropriate to different activities.The morals of the queue，“First come，first served，”have an egalitarian(平等主义的) appeal.They tell us to ignore privilege，power，and deep pockets.
The principle seems right on playgrounds and at bus stops.But the morals of the queue do not govern all occasions.If I put my house up for sale，I have no duty to accept the first offer that comes along，simply because it’s the first.Selling my house and waiting for a bus are different activities，properly governed by different standards.
Sometimes standards change，and it is unclear which principle should apply.Think of the recorded message you hear，played over and over，as you wait on hold when calling your bank：“Your call will be answered in the order in which it was received.”This is essential for the morals of the queue.It’s as if the company is trying to ease our impatience with fairness.
But don’t take the recorded message too seriously.Today，some people’s calls are answered faster than others.Call center technology enables companies to“score”incomings calls and to give faster service to those that come from rich places.You might call this telephonic queue jumping.
Of course，markets and queues are not the only ways of allocating things.Some goods we distribute by merit，others by need，still others by chance.However，the tendency of markets to replace queues，and other nonmarket ways of allocating goods is so common in modern life that we scarcely notice it anymore.It is striking that most of the paid queuejumping schemes we’ve considered—at airports and amusement parks，in call centers，doctors’offices，and national parks—are recent developments，scarcely imaginable three decades ago.The disappearance of the queues in these places may seem an unusual concern，but these are not the only places that markets have entered.According to the author，which of the following seems governed by the principle“First come，first served”？
| A．Taking buses. |
| B．Buying houses. |
| C．Flying with an airline. |
| D．Visiting amusement parks. |
The example of the recorded message in Paragraphs 4 and 5 illustrates________.
| A．the necessity of patience in queuing |
| B．the advantage of modern technology |
| C．the uncertainty of allocation principle |
| D．the fairness of telephonic services |
The passage is meant to________.
| A．justify paying for faster services |
| B．discuss the morals of allocating things |
| C．analyze the reason for standing in line |
| D．criticize the behavior of queue jumping |
A MENTORING (导师制) program is giving life changing opportunities to Banbury youth.
Young Inspirations was founded two years ago to provide mentoring sessions for students and unemployed young adults aged 11 to 21.
Alex Goldberg，the program’s founder，said：“We set up Young Inspirations because we wanted to give young people experiences which will potentially be life changing and broaden their outlook.
“We try to create work experience opportunities that will really make a difference to our youth.For example，we’ve secured internships (实习) with worldfamous firms such as Honda.
“At a time of funding cutbacks where schools are finding it more and more difficult to offer this kind of mentoring，it is extremely important that these opportunities are available both to help youth with their school work and grades and to give them opportunities which may help shape their futures.”Kieran Hepburn,14，is one of a group of Banbury youth who has benefited from the program so far.In October the Banbury School pupil was accompanied by Young Inspirations staff to Paris where he was an observer at the United Nations Educational，Scientific and Cultural Organization’s (UNESCO) International Youth Forum (论坛)．
The event was held for young people from around the world，to seek their views on how the future of youth and education should look.Kieran joined several hundred observers mostly in their 20s and was the only UK school pupil to attend the event.Kieran thinks the trip was a life changing experience.“Before we left I didn’t quite know what to make of it but when we got there we didn’t stop，it was amazing，”he said，“We went to three or four hours of debates each day and then did something cultural each afternoon.”
The main theme of the forum was how youth can drive change in political and public life.It dealt with issues (问题) such as drug abuse，violence and unemployment.
Kieran said：“ It has really helped me to improve my confidence and social skills as well as my school grades and I was voted most improved pupil at school in August.”
The Young Inspirations mentoring sessions take place each Friday in Banbury.For details visit www.younginspirations.com.The Young Inspirations mentoring program aims to ________.
| A．train staff for worldfamous firms |
| B．offer job opportunities to young adults |
| C．provide youth with unique experiences |
| D．equip the unemployed with different skills |
．According to Alex Goldberg，it is difficult for schools to offer the mentoring due to ________.
| A．the lack of support from firms |
| B．the cultural differences |
| C．the effect of unemployment |
| D．the shortage of money |
According to the passage，the forum focused on how youth can ________.
| A．build up their confidence at school |
| B．find work experience opportunities |
| C．improve their social skills for the future |
| D．play an active role in the change of society |
We can learn from the passage that ________.
| A．the visit to the United Kingdom was amazing |
| B．Kieran has made great progress in many aspects |
| C．the youth have found a way to solve their problems |
| D．the mentoring sessions are held every day except Friday |
What would be the best title for the passage?
| A．Alex Goldberg，Founder of Young Inspirations |
| B．Young People Find a World of Opportunity |
| C．Kieran，Banbury School Pupil to Paris |
| D．Debates Help Youth with Their Grades |
No one knows for sure when advertising first started.It is possible that it grew out of the discovery that some people did certain kinds of work better than others did them.That led to the concept of specialization，which means that people would specialize，or focus，on doing one specific job.
Let’s take a man we’ll call Mr.Fielder，for example.He did everything connected with farming.He planted seeds，tended the fields，and harvested and sold his crops.At the same time，he did many other jobs on the farm.However，he didn’t make the bricks for his house，cut his trees into boards，make the plows(犁), or any of the other hundreds of things a farm needs.Instead，he got them from people who specialized in doing each of those things.
Suppose there was another man we shall call Mr.Plowright.Using what he knew about farming and working with iron，Mr.Plowright invented a plow that made farming easier.Mr.Plowright did not really like farming himself and wanted to specialize in making really good plows.Perhaps，he thought，other farmers will trade what they grow for one of my plows.
How did Mr.Plowright let people know what he was doing？Why，he advertised，of course.First he opened a shop and then he put up a sign outside the shop to attract customers.That sign may have been no more than a plow carved into a piece of wood and a simple arrow pointing to the shop door.It was probably all the information people needed to find Mr.Plowright and his really good plows.
Many historians believe that the first outdoor signs were used about five thousand years ago.Even before most people could read，they understood such signs.Shopkeepers would carve into stone，clay，or wood symbols for the products they had for sale.
A medium，in advertising talk，is the way you communicate your message.You might say that the first medium used in advertising was signs with symbols.The second medium was audio，or sound，although that term is not used exactly in the way we use it today.Originally，just the human voice and maybe some kind of simple instrument，such as a bell，were used to get people’s attention.
A crier，in the historical sense，is not someone who weeps easily.It is someone，probably a man，with a voice loud enough to be heard over the other noises of a city.In ancient Egypt，shopkeepers might hire such a person to spread the news about their products.Often this earliest form of advertising involved a newly arrived ship loaded with goods.Perhaps the crier described the goods，explained where they came from，and praised their quality.His job was，in other words，not too different from a TV or radio commercial in today’s world.What probably led to the start of advertising?
| A．The discovery of iron. |
| B．The specialization of labor. |
| C．The appearance of new jobs. |
| D．The development of farming techniques. |
To advertise his plows，Mr.Plowright________.
| A．praised his plows in public |
| B．placed a sign outside the shop |
| C．hung an arrow pointing to the shop |
| D．showed his products to the customers |
The writer makes up the two stories of Mr.Fielder and Mr.Plowright in order to________.
| A．explain the origin of advertising |
| B．predict the future of advertising |
| C．expose problems in advertising |
| D．provide suggestions for advertising |
In ancient Egypt，a crier was probably someone who ________.
| A．owned a ship |
| B．had the loudest voice |
| C．ran a shop selling goods to farmers |
| D．functioned like today’s TV or radio commercial |
The last two paragraphs are mainly about ________.
| A．the history of advertising |
| B．the benefits of advertising |
| C．the early forms of advertising |
| D．the basic design of advertising |
You can’t always predict a heavy rain or remember your umbrella.But designer Mikhail Belyaev doesn’t think that forgetting to check the weather forecast before heading out should result in you getting wet.That’s why he created Lampbrella，a lamp post with its own rainsensing umbrella.
The designer says he come up with the idea after watching people get wet on streets in Russia.“Once，I was driving on a central Saint Petersburg street and saw the street lamps lighting up people trying to hide from the rain.I thought it would be appropriate to have a canopy(伞篷)built into a street lamp，”he said.
The Lampbrella is a standardlooking street lamp fitted with an umbrella canopy.It has a builtin electric motor which can open or close the umbrella on demand.Sensors(传感器)then ensure that the umbrella offers pedestrians shelter whenever it starts raining.
In addition to the rain sensor，there’s also a 360°motion sensor on the fiberglass street lamp which detects whether anyone is using the Lampbrella.After three minutes of not being used the canopy is closed.
According to the designer，the Lampbrella would move at a relatively low speed，so as not to cause harm to the pedestrians.Besides，it would be grounded to protect from possible lightning strike.Each Lampbrella would offer enough shelter for several people.Being installed(安装) at 2 meters off the ground，it would only be a danger for the tallest of pedestrians.
While there are no plans to take the Lampbrella into production，Belyaev says he recently introduced his creation to one Moscow Department，and insists his creation could be installed on any street where a lot of people walk but there are no canopies to provide shelter.For what purpose did Belyaev create the Lampbrella?
| A．To predict a heavy rain. |
| B．To check the weather forecast. |
| C．To protect people from the rain. |
| D．To remind people to take an umbrella. |
What do we know from Belyaev’s words in Paragraph 2?
| A．His creation was inspired by an experience. |
| B．It rains a lot in the city of Saint Petersburg. |
| C．Street lamps are protected by canopies. |
| D．He enjoyed taking walks in the rain. |
Which of the following shows how the Lampbrella works?
| A．motor→canopy→sensors |
| B．sensors→motor→canopy |
| C．motor→sensors→canopy |
| D．canopy→motor→sensors |
What does Paragraph 5 mainly tell us about the Lampbrella?
| A．Its moving speed. |
| B．Its appearance. |
| C．Its installation. |
| D．Its safety. |
What can be inferred from the last paragraph?
| A．The designer will open a company to promote his product. |
| B．The Lampbrella could be put into immediate production. |
| C．The designer is confident that his creation is practical. |
| D．The Lampbrella would be put on show in Moscow. |
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