You’re in a department store and you see a couple of attractive young women looking at a sweater. You listen to their conversation：
“I can’t believe it—a Lorenzo Betrolla! They are almost impossible to find. Isn’t it beautiful？And it’s a lot cheaper than the one Sara bought in Rome”.
They leave and you go over to see this incredible sweater. It’s nice and the price is right. You’ve never heard of Lorenzo Bertolla, but those girls looked really stylish. They must know. So，you buy it. You never realize that those young women are employees of an advertising agency. They are actually paid to go from store to store, talking loudly about Lorenzo Bertolla clothes.
Every day we notice what people are wearing, driving and eating. If the person looks cool，the product seems cool，too. This is the secret of undercover marketing. Companies from Ford to Nike are starting to use it.
Undercover marketing is important because it reaches people that don’t pay attention to traditional advertising. This is particularly true of the MTV generation—consumers between the age of 18 and 34. It is a golden group. They have a lot of money to spend, but they don’t trust ads.
So advertising agencies hire young actors to “perform” in bars and other places where young adults go. Some people might call this practice misleading, but marketing executive Jonathan Ressler calls it creative.“Look at traditional advertising. Its effectiveness is decreasing”.
However，one might ask what exactly is “real” about the young women pretending to be enthusiastic about a sweater. Advertising executives (主管) would say it’s no less real than flu ad. The difference is that you know an ad is trying to persuade you to buy something. You don’ t know a conversation you overhear is just a performance.
1. The two attractive young women were talking so that they could _______.
A. get the sweater at a lower price B. be heard by people around
C. be admired by other shoppers D. decide on buying the sweater
2. Lorenzo Bertolla is _______.
A. a very popular male singer B. an advertising agency
C. a clothing company in Rome D. the brand name of a sweater
3. Which of the following can be inferred from the passage？
A. The two girls are in fact employed by the Lorenzo Bertolla Company.
B. The MTV generation tends to be more easily influenced by ads.
C. Traditional advertising is becoming less effective because it’s too direct.
D. Undercover marketing will surely be banned soon by the government.
4. Which of the following would be the best title for the text？
A. Two Attractive Shoppers B. Lorenzo Bertolla Sweaters
C. Ways of Advertising D. Undercover Marketing
B
More than 10 years ago, it was difficult to buy a tasty pineapple. The fruits that made it to the UK were green on the outside and, more often than not, hard with an unpleasant taste within. Then in 1996, the Del Monte Gold pineapple produced in Hawaii first hit our shelves.
The new type of pineapple looked more yellowy-gold than green. It was slightly softer on the outside and had a lot of juice inside. But the most important thing about this new type of pineapple was that it was twice as sweet as the hit-and-miss pineapples we had known. In no time, the Del Monte Gold took the market by storm, rapidly becoming the world’s best-selling pineapple variety, and delivering natural levels of sweetness in the mouth, up until then only found in tinned pineapple.
In nutrition(营养) it was all good news too. This nice-tasting pineapple contained four times more vitamin C(维生素C) than the old green variety. Nutritionists said that it was not only full of vitamins, but also good against some diseases. People were understandably eager to be able to buy this wonderful fruit. The new type of pineapple was selling fast, and the Del Monte Gold pineapple rapidly became a fixture in the shopping basket of the healthy eater.
Seeing the growing market for its winning pineapple, Del Monte tried to keep the market to itself. But other fruit companies 
developed similar pineapples. Del Monte turned to law for help, but failed. Those companies argued successfully that Del Monte’s attempts to keep the golden pineapple for itself were just a way to knock them out of the market.
65. We learn from the text that the new type of pineapple is ______.
A. green outside and sweet inside
B. good-looking outside and soft inside
C. yellowy-gold outside and hard inside
D. a little soft outside and sweet inside
66. Why was the new type of pineapple selling well?
A. It was rich in nutrition and tasted nice. B. It was less sweet and good for health.
C. It was developed by Del Monte. D. It was used as medicine.
67. The underlined word “fixture” in Paragraph 3 probably refers to something ______.
A. that people enjoy eating B. that is always present
C. that is difficult to get D. that people use as a gift
68. We learn from the last paragraph that Del Monte ______.
A. allowed other companies to develop pineapples
B. succeeded in keeping the pineapple for itself
C. tried hard to control the pineapple market
D. planned to help the other companies
阅读理解(满分40分)
第一节（共15小题年每小题2分，满分30分）
请阅读下列短文，从每题所给的四个选项（A、B、C、D）中，选出最佳答案，并在答题卡上将该选项的标号涂黑。
A
When I was a child, I often dreamed of the time when I could leave home and escape to the city. We lived on a farm, in the winter especially, we wear quite out off from the outside world. As soon as I left school, I packed my bags and moved to the capital.
However, I soon discovered that one big disadvantage is money. It costs so much to go out, not to mention basics like food and housing. Another disadvantage is pollution. I suffer from asthma(哮喘), and the air is so bad that I am afraid to go outside. Then there is the problem of traveling round. Although I have a car, I seldom use it became of the traffic jams. One choice is to go by bicycle, but that can be quite dangerous.
Of course there are advantages. First, there is so much to do in the city, whatever you tastes in culture or entertainment(娱乐活动). Besides, there are wonderful jobs and greater chances of moving to a more important job or position. Finally, if you like shopping, the variety of goods is very surprising --- and , what is more, shops are often only a short walk away.
Is life better then, in the city? Perhaps it is , when you are in your teens(十几岁)or twenties. However, as you get older, and especially if you have small children, the peace of the countryside may seem preferable. I certainly hope to move back there soon.
61. What was the writer always thinking about when he was a child?
A. Staying on the farm. B. Moving to the countryside.
C. Leaving home for the city. D. Running away from the school.
62. Which of the following is true about the writer?
A. He is very old now. B. He is in good health.
C. He prefers driving a car. D. He lives in the city now.
63. In the passage, the writer tries to __________.
A. express his opinions about way of life B. describe his life in the countryside
C. an interest in the outside world D. persuade the reader to live in the city
64. How is the passage mainly developed?
A. By inferring. B. By comparing.
C. By listing examples. D. By giving explanations.
D
The spread of worsening international financial crisis has seriously affected world economic growth and stability. The ongoing financial crisis is rarely seen in history. Countries and organizations have taken measures in res
ponse, and we hope these measures will produce the desired results soon. Countries in Asia and Europe are an important force for international financial stability and world economic growth. I suggest that we make greater efforts in the following aspects:
First, countries should run their own affairs well. In the face of the crisis, it is important for leaders to act in the fundamental and long-term interests of the people and use necessary monetary and regulatory tools to regain market confidence as soon as possible and maintain economic growth.
Second, set up coordination(调和) and cooperation among governments. The financial departments, central banks and financial regulators around the world should closely follow the development of the crisis and study its trend and impact.
Third, strengthen regional financial dialogue and cooperation. Members of the Eurozone have reached agreement on the basic principles to tackle the financial crisis. We in Asia are also exploring the possibility of expanding the size of bilateral currency swap(hui 互惠外汇信贷)arrangements under the 10+3 framework .
Fourth, push forward the reform of the international monetary and financial systems. The present crisis has exposed the weaknesses in the existing international financial system and governance structure. It important to do three things in this regard: first, increase the say and representation of developing countries in international financial organizations; second, expand the space of the regulation of the international financial system, and third, establish a reasonable global financial rescue mechanism（机制）.
56. According to the passage, members of the Eurozone reached agreement on _______.
A.how to deal with the financial crisis
B.how to regain market confidence
C.how to maintain economic growth
D.how to study the crisis trend
57. Facing the crisis, the first thing the countries should do is ________ .
A. to closely follow the development of the crisis.
B. to study the trend and impact of the financial crisis.
C. to do their own business well.
D. to increase the say and representation of developing countries in international financial organizations.
58. Which word has the same meaning with the underlined word maintain ?
A. mainly B. keep C. increase D. decrease
59.According to the passage, which of the following sentence is false?
A.Global issues included energy, food, the environment etc.
B.There has been no financial crisis more serious than this one in history.
C.Facing the crisis, the first thing the countries should do is to do their own business well.
D.Asian and European countries are an important force for the world economic growth.
60.The passage mainly talks about ________.
A.What we should do during the financial crisis.
B.We should draw serious lessons from the financial crisis.
C.Countries and organizations have taken measures in response to the financial crisis.
D.We should set up coordination and cooperation among governments.
C
Andreea,18,from Romania, sent a photograph of the view from her window and included a brief apology, “Sorry, this picture is plain and boring. No one would like it.”
At home in New Jersey, US, Coreen Burke,16, clicked on the same image on the internet. She saw a village with its
rooftops and walls painted in reds and yellows, a distant chimney(烟囱) giving off smoke. “Isn’t this amazingly different from my country?” She thought to herself.
Burke, a teenager with a skill for computers, saw beauty in that photo. She posted it to her blog, Outside My Window, which features a daily snap
shot(快照) of someone’s window view around the world.
The concept is simple: We can all relate to the act of staring through a piece of glass, onto the scene on the other side. “Maybe if we understood the way people from all over the world live,” she explained, “we would all get along better than we have been lately.”
With a click of a mouse, you can see Frederic’s window in the south of France, looking out on sailboats anchored (抛锚) in a peaceful harbor. Or Virginia’s view in Canada, a winter scene with trees laced in white.
Like most high school students, Burke has traveled the world. But she says someday she hopes to collect stamps in her passport, starting with Greece and India. Her recent break was devoted to launching the site with a blogger account and recruiting(招募) contributors from deviant ART, an online art community. She
posted the first window view from Switzerland, a sunset photographed by an 18-year-old. Then others came flowing in by email, up to seven a day, from as far as Kazakhstan and Indonesia.
Contributors are marked on maps pinned on her bedroom wall: a blue dot indicates their country and a pink dot shows their city, if they provide it. The most responses have come from Europe – Estonia, P
oland, Italy
, Germany and Sweden, to name a few. She is crossing her fingers, thinking that she’ll receive a photo from Africa or Antarctica, which are unrepresented so far.
While she’s become a cyber crusader(网络革新者) for appreciating the beauty outside our own windows, get this: She has no windows in her bedroom. She has a nice skylight（天窗）, though.
51. What does Burke think of the picture she received from Andreea?
A. Boring B. Charming C. Strange D. Plain
52. Outside My Window is a blog intended to show_______.
A. the view from Burke’s window
B. pictures of rural New Jersey
C. photos of window views taken by people all over the world
D. beautiful scenes of famous places of interest
53. We can conclude from the article that Burke _______.
A. believes we should reach out to people of different cultures
B. has traveled around the world and taken many pictures
C. is a member of an online art community
D. has made a lot of money by selling beautiful pictures
54. Which of the following is not true?
A. Burke is likely to receive a photo from Africa or Antarctica.
B. Burke is a junior middle school student.
C. Burke has photos from many countries in the world, including Kazakhstan.
D. Burke wants a photo of window view from Africa or Antarctica.
55．What is the best title of this passage?
A. World Windows
B. Beautiful Pictures
C. Pictures on the Internet
D. Windows in Bedrooms
B
You are watching a film in which two men are having a fight. They hit one another hard. At the start they only fight with their fists. But soon they begin hitting one another over the heads with chairs. And so it goes on until one of the men crashes through a window and falls thirty feet to the ground below. He is dead！Of course he isn't really dead. With any luck he isn't even hurt. Why? Because the men who fall out of high windows or jump from fast moving trains are professionals. They do this for a living. These men are called stuntmen. That is to say, they perform tricks. There are two sides to their work. They actually do most of the things you see on the screen. For example, they fall from a high building. However, they do not fall on to hard ground but on to empty cardboard boxes covered with a mattress (床垫). Again, when they hit one another with chairs, the chairs are made of soft wood and when they crash through windows, the glass is made of sugar! But although their work depends on trick of this sort, it also requires a high degree of skill and training. Often a stuntman' s success depends on careful timing. For example, when he is "blown up" in a battle scene, he has to jump out of the way of the explosion just at the right moment.
Naturally stuntmen are well paid for their work, but they lead dangerous lives. They often get seriously injured, and sometimes killed. A Norwegian stuntman, for example, skied over the edge of a cliff (悬崖) a thousand feet high. 
His parachute (降落伞) failed to open, and he was killed. In spite of all the risks, this is no longer a profession for men only. Men no longer dress up as women when actresses have to perform some dangerous action. For nowadays there are stuntgirls tool.
46. Stuntmen are those who ______.
A. often dress up as actors
B. prefer to lead dangerous lives
C. often perform seemingly dangerous actions
D. often fight each other for their lives
47. Stuntmen earn their living by ______.
A. playing their dirty tricks
B. selling their special skills
C. jumping out of high windows
D. jumping from fast moving trains
48. When a stuntman falls from a high building, ______.
A. he needs little protection
B. he will be covered with a mattress
C. his life is unprotected
D. his safety is generally all right
49. Which of the following is the main factor (因素) of a successful performance?
A. Strength. B. Exactness. C. Speed. D. Carefulness.
50. What can be inferred from the author' s example of the Norwegian stuntman?
A. Sometimes an accident can occur to a stuntman.
B. The percentage of serious accidents is high.
C. Parachutes must be of good quality.
D. The cliff is too high.
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